Felder & Associates has just launched their redesigned website, felderassociates.net.
Designed by Speros, a full-service technology company in Savannah, the site has been restructured to better feature the architecture and design firm’s growing portfolio of work specializing in historic preservation, architectural design, project management, construction administration and interior design.
“It was becoming more apparent the old website was not structurally well suited to showcasing our increasing number of photos and content,” said Brian Felder, the firm’s managing principal. “We wanted a site that better reflected our company’s character and standards and behaved consistently in different browsers. I’m pleased to say the Speros team was able to accomplish that.”
Lauren Dingus, Speros’ director of web design and marketing, updated the site’s visible aspects, first by repurposing a video highlighting various steps of the design process. It is now featured prominently on the home page and provides background interest while visitors browse through the site’s streamlined navigation menu.
Divided into three distinct sectors, Felder & Associates’ updated project portfolio features a variety of residential and religious projects, as well as some of the firm’s best known commercial work.
“We were able to create a more organized project portfolio and to assist viewers looking for specific work, as well as press releases and award information,” said Dingus. “The new navigation makes it easier for viewers to stay on the site while they move around and find the information they need.”